BlueStar Academy

BlueStar is committed to educating and empowering its partners to achieve greater success in selling IT solutions. Whether you're a seasoned veteran or new to the industry, we have training for you!
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Upcoming In-Person Events

2026 BlueStar Academy Schedule

Registration Opens Soon!
     
Check back often, as our in-person and on-demand curriculum will be expanding in the coming months.

Don't see the right training for you? Let your BlueStar rep know!

 March 2026 
Intro to Barcoding/RFID

This course provides a comprehensive overview of barcoding technology, designed to equip technology sales professionals with the knowledge and skills to effectively discuss, position, and sell barcode and RFID solutions.

 March 2026 
Intro to POS & Payments

This course provides a comprehensive overview of point-of-sale and related technologies, designed to equip technology sales professionals with the knowledge and skills to effectively discuss, position, and sell POS and payment processing solutions.

 April 2026 
Intro to Digital Signage 

This course provides a comprehensive overview of digital signage, self-service and kiosk technologies, designed to equip technology sales professionals with the knowledge and skills to effectively discuss, position, and sell these solutions.

 April 2026 
Intro to Mobility Solutions

This course provides a comprehensive overview of mobility technology, designed to equip technology sales professionals with the knowledge and skills to effectively discuss, position, and sell mobile IT solutions.

 June 2026 
Retail Tech 101

This course provides a comprehensive overview of the retail market, equipping new technology sales professionals with the knowledge and skills to effectively discuss, position, and sell retail IT solutions.

 July 2026 
Summer School (topic TBD)

 Fall 2026 
Supply Chain Tech 101

This course provides a comprehensive overview of the supply chain market, equipping technology sales professionals with the knowledge and skills to effectively discuss, position, and sell supply chain IT solutions.

 Fall 2026 
Access Control/Security

This course provides a comprehensive overview of access control and related security technologies, equipping technology sales professionals with the knowledge and skills to effectively discuss, position, and sell these solutions.

 Fall 2026 
Intro to Barcoding/RFID

This course provides a comprehensive overview of barcoding technology, designed to equip technology sales professionals with the knowledge and skills to effectively discuss, position, and sell barcode and RFID solutions.

 Fall 2026 
Intro to POS & Payments

This course provides a comprehensive overview of point-of-sale and related technologies, designed to equip technology sales professionals with the knowledge and skills to effectively discuss, position, and sell POS and payment processing solutions.

BlueStar Academy Overview

What is BlueStar Academy?

BlueStar Academy offers in-person and online training to BlueStar reseller, ISV and OEM partners. Training topics include introduction to barcoding, RFID, POS, payments networking, digital signage and solution selling. Advanced levels of these courses are also available.

What's the In-Person BlueStar Academy experience?

Training takes place at BlueStar US headquarters in Hebron, KY (just down the road from Cincinnati International Airport) over 1.5 days. Training is free to partners (breakfasts, lunch, dinner and evening entertainment are provided at no cost). Training includes technology lessons, sales lessons, BlueStar warehouse tour, and opportunities to network with your BlueStar team.

Who will benefit from BlueStar Academy?

New salespeople who aren’t experienced in the channel or with these technologies will benefit from the Intro-level training, but training can also help salespeople who are switching their product focus and sales teams that need a reset with their selling perspective.

How much does BlueStar Academy cost?

In-person BlueStar Academy is available for free to BlueStar partners. Transportation and lodging is not provided. Meals and entertainment are provided.

What can BlueStar Academy students expect when they enroll?

For the in-person training at BlueStar HQ in Northern Kentucky, students will spend a day and a half exploring topics such as Barcoding and RFID, POS & Payments, and Digital Signage, among others. Attendees will have ongoing access to online course materials, updates, and a digital community, allowing them to stay connected with BlueStar and their classmates. In the future, completely online courses will be available, as well as regional or on-site training at the partner site.

How often is BlueStar Academy held?

We're currently planning our 2026 calendar of sessions. Complete the form above to show your interest and reserve a spot.

In which regions is BlueStar Academy available?

BlueStar Academy currently offers in-person training at its US headquarters in Hebron, KY. Expansion of the BlueStar Academy into other regions such as Canada, EMEA, and LATAM is planned.